The client is an E-commerce solutions startup based in London, introducing a new channel for online customer acquisition. They help online shops acquire qualified customers from other relevant, non-competing shops. They achieve this at a much lower cost than traditional online channels.
We were tasked with developing E-commerce plugins that help any two internet properties connect directly and securely through back-end PowerLinks. This was one of our earlier projects. Our CEO took on the leading role in the software development process himself.
Our client’s system seamlessly migrates customers across e-commerce platforms, leveraging existing registration data of the source website so the user can buy with 1-click from an entirely new shop. The solution also benefits shoppers. It removes frustration and unnecessary friction by eliminating the need for customers to re-validate their identity by re-typing details at every digital store they shop at.
London is the fastest growing start-up ecosystem, and also one of the largest e-commerce hubs in the world. With their completed solution, our client has the opportunity to scale their startup further. By growing their user base, they have a real chance at changing the way we shop online forever.